• “We need to start churches in California that will reach every language, every culture group, every affinity group and every generation.”
• “The most important thing California Southern Baptists can do in the area of church planting is pray, give and partner.”

• “Reaching the California Mission Offering goal means impacting Latinos for Jesus. Projections show that by mid-century, Anglos will be the majority population in just 23 of 58 California counties, while Latinos will be the majority group in 22. Latinos are Californians ready to hear about Jesus.”

• “Every people group has different cultures and languages. We must start new language churches in California so the diverse population can find a place to worship in their heart-language and in their own culture setting.”

• “It’s important to start new churches in our state because people will have a better opportunity to hear the gospel and congregate near where they live.”
• “California needs churches for young people, seniors and for the socially deprived.”

• "It is important to start new churches in California because when we start a new church, it seems to attract more people than our older churches."
• “We need to open all kinds of churches so we can reach all the different people groups in California.”

Don Overstreet, New Church Starting Strategist, LA/Inner-City Areas 

• “The California Mission Offering is vital because we need at least 300 more churches started in Southern California right now!”
• “We need all kinds of churches so we can share the gospel in the heart-language of people in California.”

• “Reaching the California Mission Offering goal will give us the chance to educate and train more Southern Baptists in reaching Moslem people for Christ.”

• “The overwhelming need for churches in California requires our best effort. We must have God’s heart for our state. He didn’t spare anything to make salvation possible. We can do no less.”
• “Starting new churches in our state is the most effective evangelistic tool we have.”

• “Ministry evangelism projects are important because people want to have their felt-needs met before they are ready to hear about their real need of a personal relationship with Jesus Christ.”
• “The California Mission Offering makes a huge difference for our ministry. We rely on faithful giving, prayers, love and support to do God’s work at our mission project. Without giving there wouldn’t be a mission project at Tahoe.”

• “Ministry evangelism projects help build relationships by helping to meet basic human needs. The volunteer literacy missionary demonstrates God’s love and lives are transformed as they are introduced to the Gospel of Jesus Christ. A church-based ministry impacts the world as many students come for a specific literacy need and as a result, find Jesus Christ.”
• “Church-based literacy ministries can be part of making a change in California. Changed literacy skills bring changed lives. Church starts are possible as a result of literacy ministries.”

• “Assistance through the California Mission Offering will help empower our churches with the resources needed to touch lives.”
• “How can we as believers ignore the physical needs of those who need a Savior? We cannot. Jesus is the One who set the standard ... He ministered to the whole person.”
• “The world is not only on our doorstep; they have crossed the threshold. Ministry to internationals is international missions without leaving our state.”